Search ads, shopping ads, and PMax adoption remain stable, with cost-per-click (CPC) metrics showing growth, according to a new report from Tinuiti. Overall Performance Google search ad spending increased by 11% year over year in Q3 2024, reflecting resilience despite slower price growth and the introduction of AI-driven features, as noted in Tinuiti’s latest “Digital … Continue reading Google’s ad spending is rising, despite changes due to AI