Temu: An analysis of its marketing strategy and rapid growth

Temu, a popular shopping app offering a wide range of products at low prices—including clothing, accessories, electronics, home goods, and more—is owned by the Chinese company PDD Holdings Inc., which also operates the well-known platform Pinduoduo. Key Features of Temu: How it all started Temu has gained significant attention due to its bold marketing strategy … Continue reading Temu: An analysis of its marketing strategy and rapid growth