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Iryna Furman

Iryna Furman writes and edits UAMASTER Blog materials on digital marketing, SEO, PPC, analytics, AI search, and marketing technology, with a focus on clear explanations for business and marketing teams.

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Latest articles

YouTube Trends Report Reveals 7 Important Changes

YouTube Trends Report Reveals 7 Important Changes

Using first party data to optimize Google Ads campaigns

Using first party data to optimize Google Ads campaigns

Marketing of the series “Squid Game”

Marketing of the series “Squid Game”

Amazon’s new Retail Ad Service feature

Amazon’s new Retail Ad Service feature

Getty Images and Shutterstock Merger: A Tale of Consolidation in the Age of AI

Getty Images and Shutterstock Merger: A Tale of Consolidation in the Age of AI

How did Black Friday go for Temu and Shein?

How did Black Friday go for Temu and Shein?

Google Revives Tag Assistant

Google Revives Tag Assistant

Christmas Ad Collection 2024

Christmas Ad Collection 2024

Google Review Removals: Why 5-Star Ratings Disappear

Google Review Removals: Why 5-Star Ratings Disappear

Google Experiments with Double Ad Placements for the Same Advertiser

Google Experiments with Double Ad Placements for the Same Advertiser

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