Author
Iryna Furman
Iryna Furman writes and edits UAMASTER Blog materials on digital marketing, SEO, PPC, analytics, AI search, and marketing technology, with a focus on clear explanations for business and marketing teams.
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Latest articles
Google Expands Limited Ad Serving Policy on Search
Google Analytics Introduces Source Group and Hostname Filtering
Instagram algorithm update: direct control over user interests launched
4 Ways to Measure Brand Visibility in AI Search
OpenAI expands geographies and tests multi-advertiser formats
Search profiles is a new tool from Google
The role of exclusions in GDN as a tool for strategic management of AI algorithms
Google Begins Testing Healthcare Ads in AI Mode
Methodology for integrating brand voice into the Claude system